How to Celebrate Pride Month in Your Pet Store (And Why It Matters)

🌈 Pride Month Is More Than a Trend—It's a Moment to Connect

Each June, communities around the world celebrate Pride Month—a powerful opportunity to honour love, identity, and inclusion. For pet retailers, this is more than a chance to update your displays. It's a moment to stand for something meaningful.

Whether you already partner with MyFamily Canada or you're considering it, here’s how your store can celebrate Pride with intention—and how our Rainbow ID Tag Collection can support your success.


💡 Why Pride Month Is Important for Pet Retailers

More and more shoppers choose to support brands that reflect their values. Pride Month offers a timely way for your store to:

  • 🏳️‍🌈 Show support for the LGBTQ+ community
  • 💬 Start conversations that build loyalty
  • 🤝 Be recognized as a business that stands for inclusion

Being part of Pride isn't about performative gestures. It's about showing that your brand sees and supports every customer that walks through your door.





🐾 Our Rainbow ID Tags: A Small Product With Big Meaning

MyFamily’s Rainbow Collection is more than just colourful—it’s crafted to reflect love, identity, and visibility in every detail.

Each tag is:

  • Handmade with love in Italy 🇮🇹
  • Durable, thick, and weather-resistant
  • Engravable on the spot using Techla, our premium engraving system
  • Designed to stand out—on shelves, displays, and pets

Whether your customers are showing pride for themselves, someone they love, or simply supporting the community, these tags let them do it with style and meaning.


Shop Rainbow Collection


Rainbow Bone Pet ID Tag


🤝 How Pride Displays Bring People (and Pets) Together

Pride Month is more than a moment—it’s a movement. When your store reflects that, it becomes more than just a place to shop. It becomes a place of belonging.

Here’s how our Rainbow ID Tags help you connect meaningfully with your community:

  • Eye-Catching Displays That Spark Conversation
    Bold and expressive, these tags naturally draw attention—and invite customers to engage.
  • Engraving That Adds a Personal Touch
    On-the-spot customization turns a simple product into a heartfelt keepsake.
  • Moments Worth Sharing
    Customers love to celebrate their pets—and their Pride. These tags give them something worth posting, tagging, and remembering.
  • A Seasonal Story That Resonates
    Pride Month gives your store a chance to stand for love, identity, and inclusion—values that turn shoppers into loyal supporters.

See it in action


Ready to Bring Pride to Your Displays?

If you're already a MyFamily Canada partner, now’s the time to stock your Rainbow Collection ahead of June.

Not a partner yet?

You’ll gain access to:

  • ⚙️ Techla: Our modern, high-precision engraving system
  • 🎨 850+ customizable ID tag styles
  • 💡 Retail displays designed to convert
  • 🇪🇺 A secure European supply chain
  • 🛠️ Ongoing support from our Canadian team

👉 Become a Retail Partner and celebrate Pride with products that connect, protect, and inspire.


Have questions? Want help with a custom display or starter kit?

We’re just a call or email away.

📩 info@myfamily.ca

📞 514-360-1945

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